sweetener
swee tuh ner
- n something added to foods to make them taste sweeter
- n anything that serves as an enticement
- Food companies may be hoping that listing agave as a sweetener will attract those health-conscious consumers who are already trained to look for and avoid particular sugars like .
- The latest e-mail scare campaign attacks an artificial sweetener.
- The sweetener market is about to kick up a notch as all-natural products like Truvia and PureVia bring awareness of stevia and nudge aside those pink, yellow and blue packets.