Gap Returns to TV After 4 Years Last month, Gap announced its "Back to Blue" campaign , a multi-platform effort spanning print, online, outdoor and, for the first time in four years, a return to TV. On Monday, Gap unveiled the two spots that herald its return to the mass medium — on Twitter. Watch @Gap 's new commercial before it hits TV. http://t.co/YDmPSe6Y9E It stars @BillyJoel 's daughter @AlexaRayJoel . #BacktoBlue ...
Sept. 16, 2013 - Mashable