vitriol :

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vi tree uhl

  • n  (H2SO4) a highly corrosive acid made from sulfur dioxide; widely used in the chemical industry
  • n  abusive or venomous language used to express blame or censure or bitter deep-seated ill will
  • v  expose to the effects of vitriol or injure with vitriol
  • v  subject to bitter verbal abuse

  • Many observers are puzzled by the level of anger and vitriol senior citizens have been directing toward their besieged elected representatives during recent health-care town halls.
  • Coulter is the right-wing pinup of partisan vitriol.
  • The far left wing of the Democratic Party may have to rethink the value of vitriol now.
News & Articles

  • Cheerios' Interracial Ad Spiked Its Online Branding by 77%
    Ridiculous attacks by fringe crazies can be a big blessing for a politician when he or she is the target of such vitriol—and it appears the same is true in the world of brands. Per Kontera , the YouTube trolls who spewed ugliness and/or hatred under the comment section of Cheerios' "Just Checking" video —which depicts a mixed-race family—seemingly did the cereal a marketing service. From May 28 ...
    June 7, 2013 - AdWeek
  • Online vitriol won’t derail mixed-race Cheerios ad
    Online vitriol won’t derail mixed-race Cheerios ad combined News Services Published Jun 5, 2013 05:49PM MDT Cheerios — a consumer brand perhaps least likely to be embroiled in a racially tinged controversy — has found itself in just that. Social media blow-back has been fierce, nasty and unusually racist after the top-selling General Mills cereal brand last week began airing — then posted online ...
    June 6, 2013 - The Salt Lake Tribune
  • Mixed-race family in Cheerios ad spurs debate, vitriol
    File/David Duprey/AP A Cheerios ad with a fictitious biracial family produced enough vitriol on YouTube that the cereal maker requested the comments section be turned off.
    June 6, 2013 - The Post and Courier

  • Christine Quinn in Guardian Unlimited
    I do think that, as I said last night, we have to get to the point where we can have a conversation about big important issues that matter to the American people without vitriol, without name-calling, without the assumption of the worst of other... Barack Obama Los Angeles Times,0,5584524.story&source=dictionary&usg=AFQjCNE6TTnxQ1MPfRd5qkUDFgwC16deaQ Sep 10, 2009 108258 142055 vitriol Quinn said Ahmadinejad was coming to the city for one reason - to spread his hate-mongering vitriol on the world stage."

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