n trade that satisfies certain criteria on the supply chain of the goods involved, usually including fair payment for producers; often with other social and environmental considerations
MarketBasket: Berry good soda If you're not drinking an Allagash or Gritty McDuff's beer with your lobster roll, a fizzy ode to Maine's state fruit - blueberry soda from Maine Root - is the next best thing. I love the balance of vivid fruit and measured sweetness, thanks to the fair trade organic cane juice sweetener, a fixture in Root's other flavors (Sarsaparilla, Mexicane Cola), also available at Luke's.
June 14, 2013 - The Philadelphia Inquirer