n a telephone directory or section of a directory (usually printed on yellow paper) where business products and services are listed alphabetically by field along with classified advertising
Why Startups See Big Money in Small Business Marketing Small business marketing used to be simple. You could buy some space in the Yellow Pages, take out an ad in the local newspaper, and call it a day. The Internet has spawned innumerable new ways to reach customers, from search engines to social networks and business listings boards . But most small business owners don’t have time to understand which methods are best for them—let alone fine-tune ...
June 16, 2013 - BusinessWeek