And I still don't see the profit-maximizing, cost-controlling physician with his nationwide computer treating patients any better than the great physicians I've known have.
The EMR makes money in ways like this, using cleverly designed "thought bins" that are put into the program by profit-maximizing, code-savvy administrators.
Incentives aren't everything either; wasting energy costs us money, but we do it all the time, and so do our factories and other ostensibly profit-maximizing businesses.
Muhammad Yunus in Sacramento Bee If we had this structural theory that there is a profit-maximizing business, and social businesses, some people would say, 'I'll do both. I'll make money, and I will do social business,' Yunus said.