advertorial :

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ad ver taw ree uhl

  • n  an advertisement that is written and presented in the style of an editorial or journalistic report

  • Bill Gates launched the show Sunday night with an advertorial for Microsoft's latest gadgetry.
  • High-impact advertorial unit featuring an American Flag quiz was 1# for both "noted" (84%) and "associated" (76%) for the sponsoring advertiser.
  • But how much product integration will audiences tolerate before turning off, realizing they're essentially watching an advertorial? No one can say for sure, though ratings for one .
News & Articles

  • Google Advertorials Penalties Are Likely Manual Penalties
    As you all know, Google's Matt Cutts went on record the other day about Google's stance on advertorials . That is, if it wasn't clear enough from the very public advertorial penalty dished out the buyer and sellers of the advertorials. A WebmasterWorld thread asks if these advertorial penalties are algorithmic or manual. They are not the same, to learn more about the difference read this story ...
    June 6, 2013 - Search Engine Roundtable

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