behaviorism
- n an approach to psychology that emphasizes observable measurable behavior
- The cream of the contemporary crop of slogans is still found in the creations of the advertising trade, which of course was the first to exploit psychology and behaviorism to .
- Skinner's detractors attack the whole concept of behaviorism, which Novelist Arthur Koestler, who has high amateur standing in psychology and other sciences, maintains is nothing .
- I'm not saying that all economics is like this, but, a fair amount seems to assume behaviorism, a theory I don't think very highly of.