incent incentivize or encourage

Business folks sometimes use “incent” to mean “create an incentive,” butit’s not standard English. “Incentivize” is even more widely used, butstrikes many people as an ugly substitute for “encourage.”

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• invested interest vs vested interest
• swam vs swum
• grill vs grille
• in route vs en route
• infact vs in fact
• tripple vs triple
• ninty vs ninety
• ratio
• tragedy vs travesty
• flys vs flies

Definitions

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• v  contribute to the progress or growth of
• v  inspire with confidence; give hope or courage to
• v  spur on
  His financial success encouraged him to look for a wife

News & Articles

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• Why does the government encourage people to build homes in wildfire zones?
  Western wildfires keep getting bigger and more destructive. Does it really make sense to encourage people to live in fire-prone areas?
  June 17, 2013 - Washington Post
• Enough With The Alarmist Welfare State, Women Believe In Personal Responsibility
  How can we encourage Americans to live healthier?
  June 17, 2013 - Forbes
• Local organizations encourage fathers to be involved
  Several local organizations came together to celebrate Father's Day a little early and encourage dads in the community to be involved in their children's lives.
  June 16, 2013 - WINK TV Southwest Florida