surfboarding :

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  • n  the sport of riding a surfboard toward the shore on the crest of a wave
  • v  ride the waves of the sea with a surfboard

  • One video even had McCain consoling recently laid-off Americans while surfboarding.
  • One day while idly surfboarding at Malibu, Gidget and her girl friends get to talking about a trip to Rome.
  • Suddenly, the New Wave was rolling, and on the crest of it dozens of ambitious young cinastes went surfboarding to success.
News & Articles

  • Marketers, These Eye-Popping Stats Will Make You Stop Chasing Youth, Start Courting Boomers
    Baby boomers control 70% of American's disposable income, yet only 5% of advertising is geared toward their age group. Why? Read on for more compelling numbers, and the ideas behind them. In 1963, Pepsi-Cola kicked off a TV, radio, print, and billboard campaign that made advertising history. Pepsi showed young people motorcycling, skiing, surfboarding, flirting. The product itself was barely ...
    Aug. 26, 2013 - Fast Company Magazine

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