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  • Why New AdWords Image Extensions Will Steal All Your Leads by @LarryKim
    Everyone already knows that Product Listing ads (PLA’s) occupy a huge % of the above-the fold space in the SERP and suck up the lion’s share of clicks – what you might not realize is that they steal all the conversions, too! This is because PLAs are so information-rich. Prospective customers know exactly what they’ll [...] Author information Larry Kim Larry Kim is the Founder/CTO of WordStream ...
    June 14, 2013 - Search Engine Journal

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