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• n  a groove or furrow (especially one in soft earth caused by wheels)
• n  a settled and monotonous routine that is hard to escape
  they fell into a conversational rut
• n  applies to nonhuman mammals: a state or period of heightened sexual arousal and activity
• v  be in a state of sexual excitement; of male mammals
• v  hollow out in the form of a furrow or groove

• Kenny once knew a Texan who had the Senator's trick of saying a few words, then backing up like a flivver in a rut and saying them over again.
• Jozan spent five years working in Germany after college before moving back to France only to get a big shock; the place seemed cliquey, introspective and stuck in a rut.
• It would be easier to bemoan reality shows' crowding out sitcoms and dramas if the latter weren't in such a rut.

• groove
• estrus
• oestrus
• heat
• furrow

• anestrus

News & Articles

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• 5 Brilliant Marketing Tricks
  Give your online marketing strategy a boost--without spending hours on social media. Check out these five tactics you've probably never tried. It's easy to fall into a rut with online marketing. You post on Twitter, you send out MailChimp newsletters. Rinse and repeat. You'd like to do more on social media but you can't justify spending hours on it every day. If that sounds like your marketing ...
  June 12, 2013 - Inc Magazine
• Take it outside: Fitness alfresco
  Outdoor classes in the city and suburbs to get you out of your treadmill rut.
  June 12, 2013 - Crain's Chicago Business
• V-Mart working to find some hard-hit luck
  Tigers designated hitter Victor Martinez is finally digging out his batting average from the early-season rut he found in his return from a season off. Realistically, though, he has been hitting the ball better than his average would suggest.
  June 11, 2013 - Detroit Tigers