The Marketing Genius of Led Zeppelin IV Why Led Zeppelin's untitled, unbranded fourth album is a marketing masterstroke worth studying 40 years later. The most remarkable thing about Led Zeppelin's fourth studio album is not its 32 million copies sold worldwide, its 15-plus months parked at the top of the charts, or even its lineup of incomprehensibly epic rock standards ("Stairway to Heaven," "Black Dog," and "Going to California ...
June 20, 2013 - Inc Magazine
Mat Rogers in The Age I thought there was no way it would work,Rogers said in his ninemsn column. "The more I think about it, though, particularly the way the game is going these days, this really could be a masterstroke."
David Hayes in Sydney Morning Herald He shaved my head and eyebrows. Socially, it was a disaster. The effect gave me an unborn look. But professionally it was a masterstroke. All of my preconceived notions on how I would play the characters vanished. As soon as Tuttle applied his... Tony Randall http://www.google.com/url?q=http://en.wikipedia.org/wiki/Tony_Randall&source=dictionary&usg=AFQjCNFVn1HLjmdHd4EHALgL29NKPosrQg Washington Post http://www.google.com/url?q=http://www.washingtonpost.com/wp-dyn/content/article/2007/08/02/AR2007080202292.html&source=dictionary&usg=AFQjCNFfMgLLyQRnhT_CY7KwgQqWu3xmYg Aug 3, 2007
61794 82472 masterstroke It is hard to run in all those good Sydney races and then come down here," Hayes said on Thursday. "It might be a masterstroke."