Broadway becomes The Great Write Way Roberta Pereira and Brisa Trinchero love working as Broadway producers and relaxing with a good book. But one night over drinks at Sardi's, the duo wondered why there weren't any good Broadway reads. A few cocktails later, they decided to start a Broadway-themed publishing firm, and Dress Circle Publishing was born. This fall, it will publish its third book, and its first nonfiction offering ...
Sept. 29, 2013 - Crain's New York Business