in store :

in store

Some people say things like “he is in store for a surprise on his birthday” when they mean he is in line for a surprise. The metaphor is not based on the image of going shopping in a store but of encountering something awaiting you—stored up for you—so the correct form would be “a surprise is in store for him on his birthday.”

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News & Articles

  • Nike Factory Store Reopening at Fashion Valley
    On April 25, Nike will reopen at Fashion Valley as Nike Running. The store will now include Nike’s latest innovations in store design, consumer experience and services for runners. Nike will introduce elevated digital experiences at this location in the form of a digital service center located on ground floor. Its new digital gait analysis will be offered using iPads and treadmills equipped with ...
    June 29, 2013 - WPXI Pittsburgh
  • Lower fees, new options in store for Utah’s college savings plan
    Lower fees, new options in store for Utah’s college savings plan by Jennifer Napier-pearce The Salt Lake Tribune Published Jun 18, 2013 01:21PM MDT Utah’s official 529 college savings plan is announcing new investment choices and lower fees effective June 21. The Utah Educational Savings Plan (UESP) is dropping its annual administrative asset fees on age-based and five of six static investments ...
    June 18, 2013 - The Salt Lake Tribune
  • ICSC/Goldman Sachs Chain Store Sales Up 0.3% from Prior Week
    ICSC/Goldman Sachs Chain Store Sales Up 0.3% from Prior Week
    June 18, 2013 - Nasdaq