product introduction
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Definition(s):
- (n) the introduction (usually by an advertising campaign) of a new product or product line
Usage(s):
- If Whirlpool can pull off a glamorous product introduction, any brand can apply a little gloss.
- That is why a product introduction scheduled to take place this week in San Francisco has sparked so much interest.
- Premiums increased an astounding 74 percent in just four years between the DirigoChoice product introduction in January 2005 and January 2009, it added.
Word of the Day
apprehensive
/ˌæ prɪ ˈhɛn sɪv /
/ˌæ prɪ ˈhɛn sɪv /