E-retail technology can resemble an aspirin or a vitamin An IRCE speaker explains how to get the most from e-commerce vendors. E-retailers shopping for e-commerce technology fall into one of two categories: they need an aspirin or a vitamin, says Pinny Gniwisch, an adjunct professor of e-commerce at McGill University in Montreal and founder and former executive vice president of business development at jewelry e-retailer Ice.com.
June 7, 2013 - InternetRetailer.com