imperative imperative  /ɪm ˈpɛ rə tɪv/

Definition(s):

  1. (n) a mood that expresses an intention to influence the listener's behavior
  2. (n) some duty that is essential and urgent
  3. (adj) requiring attention or action
  4. (adj) relating to verbs in the imperative mood

Derived Word(s)

Usage(s):

  1. Using that formula, which cut his margins to the bone, it was imperative that Wal-Mart grow sales at a relentless pace.
  2. It's called the cognitive imperative, the uniquely human, hardwired instinct to link cause with effect that gave us a vital evolutionary advantage over other animal species.
  3. A landing was now imperative.

News

  1. NOAA Projects This Hurricane Season Will Be Severe, Cunningham Financial Group Wants Louisiana to Be Prepared

    With as many as eleven hurricanes predicted this year, preparing homes for the season is imperative for Louisiana residents. (PRWeb June 12, 2013) Read the full story at http://www.prweb.com/releases/2013/6/prweb10821579.htm
    on June 12, 2013     Source: PRWeb

  2. Ten Types of Innovation Advances the Field of Innovation From Art to Discipline with One of the World's Most ...

    NEW YORK, June 11, 2013 /PRNewswire/ -- For many businesses and organizations innovation isn't optional - it's imperative. Customers demand it; competitors will outflank them if they don't achieve it; ...
    on June 11, 2013     Source: PR Newswire via Yahoo! Finance

  3. Op-ed: Adopt Next Generation Science Standards in schools

    It’s imperative we adopt, implement and fund the nation’s new Next Generation Science Standards in Washington state, according to guest columnists Sonia Siegel-Vexler and Jeff Estes.
    on June 11, 2013     Source: Seattle Times

Quotes

  1. "At a time when jobs are in short supply, building exports is an imperative," he said speaking at the White House to a gathering of government and corporate officials.
    on Jul 8, 2010 By: Barack Obama Source: Khabrein

  2. Afterward, Gates said, "It is imperative that all of us taking part in these deliberations, civilians and military alike, provide our best advice to the President, candidly but privately."
    on Jun 22, 2010 By: Robert Gates Source: TIME

  3. "To sustain the recovery, it is imperative we follow through on existing stimulus plans," Harper said. "At the same time, advanced countries must send a clear message that as our stimulus plans expire, we will focus on getting our fiscal...
    on Jun 27, 2010 By: Stephen Harper Source: Los Angeles Times

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